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Wednesday 25 Jun 2025
ZAUGG AG is now presenting itself in a new look. The revised corporate design
expresses what the company is all about: DYNAMICS & STABILITY.

"Our new design shows who we are: MASTERS OF SNOW. Clear shapes and strong colors
stand for our common, future-oriented identity. It reinforces what ZAUGG and our
team live today and in the future: Moving forward, with continuous reliability." says
Wilhelm Rieder, CEO ZAUGG AG.

MASTERS OF SNOW

The new divisional colors make ZAUGG's diverse competencies recognizable at a glance
. RED-ORANGE stands for the CORE COMPETENCE SNOW CLEARANCE. BLUE stands for
ZAUGG GROUP AG. GREEN stands for the BAHNTECHNIK and SCHIENSCHNEERÄMUNG divisions. The
new corporate design will be rolled out successively in all areas.
Copyright © 2026 ZAUGG Switzerland – Snow Clearance & Municipal Technology